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Even though fairness and neutrality are important values in journalism and are supported by many people, we still don’t know much about what shapes people’s preferences when it comes to impartial news. A new co-authored article from SIS Professor Sumitra Badrinathan in the International Journal of Communication looks at survey data from 40 countries to explore what influences these preferences.

While most people say they want unbiased news, there are some groups who tend to prefer news that aligns with their own views. These include: (a) people who are politically active or have strong political beliefs; (b) younger audiences, especially those who mainly get news from social media; (c) women; and (d) people from lower-income or less privileged backgrounds. Badrinathan and her co-authors also found that in countries where people get news from many different sources—and where democracy isn’t as strong—there’s more support for news that isn’t completely impartial.

Read the full article .